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16 Feb 2023

The Importance of Workplace Communication for Effective Team Building

Communication is the backbone of human society, enabling us to articulate and convey our thoughts to one another. We experience communication on a daily basis, in many different forms: When we converse with someone or communicate with them through another medium. When we watch a movie or read a book, a story is communicated to us. Texts, emails, and phone calls are also common forms of communication we engage with every day.

Every single business relies on external and internal communication to build effective teams and customer relationships. Businesses consist of a variety of different teams, each operating in their own areas of expertise, collaborating to achieve the common goals of the company. This stereotypical organizational structure was created to maximize the efficiency of productivity and output. However, some teams end up performing better than others, usually due to better team communication. Let’s look at some of the different types of communication within an organization:

Manager Communication

A manager is responsible for a team’s output. It’s their job to guide their team in the right direction and ensure that each team member is performing their individual tasks adequately. As the team leader, it is extremely important for the manager to have excellent communication with the team members, as it helps form an effective team and ensures that business and team objectives are clear. More importantly, it helps build trust within the team, which creates an effective and collaborative environment for the team.

Vertical Communication

Unless you’re the CEO, you’ll usually have someone to report to. This type of communication usually comes in the form of a report, meeting, or presentation. Whichever medium is used, it’s essential that the information is concise and clear, since it is a reflection of the work that has been done so far. An accurate representation of projects and tasks helps management plan the next steps and minimizes delays and loss of business. This type of communication works to help the whole company become an effective team unit and results in more productivity and increased efficiency.

Team Interactions

Team members spend a good number of hours a day interacting with each other, which builds team dynamics and inter-team relationships. These connections in the workplace influence team effectiveness. Having strong communication skills among coworkers almost always leads to better output and a positive experience at the workplace.

Now that we’ve examined some of the main types of communication at the workplace, let’s look at how better communication helps build effective teams.

Employee Engagement

Employee engagement is one of the most important metrics for any organization. It looks at employee satisfaction and how the employees feel about their work and work environment. Employees who are happy with the work that they have, and the workplace they’re in, are more productive than employees who are dissatisfied with their work or workplace. The happier they are, the more likely they are to stay in the company and contribute towards larger organizational goals. It’s no secret that companies with the highest employee engagement rate usually have the highest retention rate too.

Increased Productivity

We’ve already established that satisfied employees perform better when they're happy with the work and workplace. In addition to that, effective communication also helps increase efficiency. This is because everyone is clear on what they need to do, how they need to do it, and what deadlines to meet, which results in little room for error and a job well done. That’s not to say issues or roadblocks don’t happen. They do. However, the sooner they’re effectively communicated to a manager, the sooner a solution can be found.

Improved Collaboration

Quite often, teams need to work together closely to complete a task or achieve a goal. Having clear and transparent communication between the teams and their members helps ensure that everyone is certain of what they need to do on an individual level and as a team. This level of clarity makes it easy to identify and overcome issues or obstacles, as and when they may come. Teams that are dependent on each other, such as the sales and marketing teams, rely on effective communication to maximize their performance and output. Having effective team communication reduces misunderstandings, and creates a space that is conducive to accomplishing tasks and projects quickly and more efficiently.

Motivation and Morale

Managers are responsible for their team’s well-being and state of mind. That said, it’s up to the managers to ensure that the team members are motivated to do their work and feel comfortable in their teams - and effective communication is one of the best ways to accomplish this. Asking the team members for feedback or having individual meetings with them from time to time will help gain an understanding of their degree of motivation and also build further trust within the team. The strategy of hearing from the team members themselves provides great insight into how to increase motivation.

Reduced Conflict

Workplace conflict is never fun and unfortunately, cannot always be avoided. However, with effective communication, it can be significantly reduced. Conflicts can arise from a misunderstanding, unprofessional behavior, or just a lack of employee satisfaction, which is why it’s important to create a positive company culture that promotes supporting individual differences, mental health, and many other important aspects of employee well-being. Ensuring that the employees know they are supported at the workplace goes a long way to reducing conflicts.

Effective team communication helps keep track of important employee engagement metrics and reduces workplace conflicts, misunderstandings, and other issues. The top companies in the world have extremely high levels of effective communication, employee satisfaction, and productivity, all of which go hand in hand with making an organization stronger.

At Team Builders India, we truly do believe in helping teams reach their full potential. From empowering leadership development sessions, and insightful college to corporate sessions to highly engaging and absolutely immersive team-building experiences - both physical and virtual, we have something for everyone!


Let’s get the ball rolling

Picking the right program for your organization can be tough - so we’re here to help you narrow down the options. Just pick the size of your team, the type and duration of activity you’d like to organize. We’ll recommend the most effective, engaging and results-based activity for your team.


Sahil Bajaj

Co-founder Team Builders India

Sahil Bajaj is India’s best Corporate Presenter, having over 11 years of experience in the industry. He was awarded the Best Corporate Presenter & Trainer by EEMA Spotlight Award 2017. Having an extensive Television and Radio background, he heads the Business Development Unit at TBI.

Sahil Bajaj adds dynamism and flavor to team building at Team Builders India. He started really young at the age of 17 as an emcee, quickly moved up the ladder as a corporate presenter and eventually landed into Team Building and found his passion for people engagement.

He and Utsav have the power to electrify larger groups. And that is how they decided to Co-found Team Builders India.

Apart from being the lead gap-finder at Team Builders India, Sahil is also the acting COO and manages execution for all the programs.


Utsav Shukla

Dynamic Public Speaker

A dynamic public speaker & Orator. Certified Trainer. He is an Asian Debating Champion, Adjudged World’s 3rd Best Debater against Harvard, Standford and Yale University & one of the only 10 Master Trainers in India. His experience has been diverse with multiple industries like Manufacturing, FMCG, Finance, etc.

A voracious, dynamic public speaker & Orator who started training delivery at a young age of 21 with IIM Ranchi, Utsav has carved a niche for himself in the experiential learning space. He has delivered workshops for associate level workers of Maruti to the top Management of MARS Chocolates to DRDO Scientists. His experience has been diverse with multiple industries like Manufacturing, Consulting, FMCG, IT etc. Following are the top programs he delivered in the last 6 Months:

  • Covered 1800 People for Team Effectiveness Intervention for American Express, India
  • Cultural Integration Program for Budweiser Value Integration Program for Greenlam Industries
  • Sales Intervention on the theme Believe for MARS India
  • Leadership Development Program for SAP in Singapore & Malaysia
  • Workshop on “Outrageous Targets” for National Sales Team of Viacom TV 18
  • Self Effectiveness workshop for Scientists of DRDO

Utsav currently is the lead Gap Finder at Team Builders managing Projects and end to end solutions from Training Need Analysis to creating customized training solutions and managing execution of the solutions across locations.


Asif Basra

Method Actor & Theatre Session Specialist

Known for over two decades for his numerous theatre and cinema performances. Asif Basra works with clients on a one-on-one format or in small groups, inducing participants to focus their energy on the task at hand – just as adept actors are trained to do.

Theatre techniques are used to help participants to tap into their different roles and emotions. They are encouraged, through spontaneous movement, to sync their body and mind in full synergy, so as to break down their everyday conditioning and knee-jerk habituation.